Single-handedly conceptualized and executed the idea of the Rube Goldberg machine to tell a story for an awards event.
Effie 2017 Jury Video
Effie 2017 All Award Intros
A strong client relationship birthed a lasting partnership from 2014 to 2018. Conceptualized and directed yearly promo videos and Gala event videos. Worked closely with the client to experiment with new ways of storytelling to constantly improve profile of the event.
Worked closely with the Creative Director to produce 3 Ads for the 2016 campaign, "Effectiveness Always Wins".
